Privacy Policy
Last updated: January 2026
Information We Collect
We collect information you provide directly, including: name, email address, shipping address, payment information, and profile information. We also collect usage data automatically through cookies and similar technologies.
How We Use Your Information
We use your information to: process transactions, communicate with you, improve our services, prevent fraud, and comply with legal obligations.
Information Sharing
We share information with: sellers (shipping address for purchases), payment processors (Stripe and PayPal), shipping carriers (USPS/EasyPost), and service providers who assist our operations. We do not sell your personal information for money.
Analytics & Advertising
We use third-party analytics and advertising technologies that may set cookies or collect device and usage data, including Google Analytics 4, Google Ads, Meta (Facebook) Pixel, TikTok, and Clicky. These providers may use this data to measure site performance and to show you relevant ads on other platforms. You can opt out of personalized advertising through each provider's settings and through your browser or device controls.
Data Retention
We retain your personal information for as long as your account is active or as needed to provide services, and thereafter as required to comply with our legal obligations, resolve disputes, prevent fraud, and enforce our agreements. Transaction and tax records are typically retained for the period required by law. When information is no longer needed, we delete or anonymize it.
Data Security
We implement industry-standard security measures to protect your information. Payment information is processed securely through Stripe and is never stored on our servers.
Your Rights
You have the right to: access your data, correct inaccuracies, delete your account, and opt out of marketing communications. Contact us to exercise these rights.
California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to know what personal information we collect, to request deletion, to correct inaccurate information, and to opt out of the sharing of your personal information for cross-context behavioral advertising. We do not sell your personal information for money. To exercise the right to opt out of sharing for targeted advertising, or any other right, contact us using the details below; we will not discriminate against you for doing so.
Children's Privacy
HeroesAndMore is intended for users aged 18 and over. We do not knowingly collect personal information from children under 13 (or under 16 where applicable). If you believe a child has provided us personal information, please contact us and we will delete it.
Cookies
We use cookies to improve your experience. See our Cookie Policy for more details.
Changes to This Policy
We may update this policy periodically. We will notify you of significant changes via email or site notice.
Contact
For privacy-related questions, please contact us.